Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing

Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing

LONDON, Nov 10, 2023 – (ACN Newswire) – Socio-political polarization, the potential of generative AI, masculinity in crisis, “sportswashing”, and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024, as revealed in WARC’s Marketer’s Toolkit 2024 released today. …
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