Infinite Canvas announced today that it has raised $6 million in its latest funding round. The studio promotes and enables user-generated content (UGC) on platforms like Roblox and Fortnite.
Now it is setting its sights on the realm of AI to promote and develop new UGC utilizing AI tech. CreatureCraft is the latest venture—a Discord game that has gained 100,000 users in a short period of time. GamesBeat reports that Bitkraft led the funding round, with HBSE, Warner Music Group, J Ventures, Lightshed, Day One Ventures, Emerson Collective, and Crossbeam participating. The company will use the funds to promote CreatureCraft and its other UGC games under its umbrella.
“We started seeing and believing that [generative AI] was going to be a revolutionary technology that was going to enable us to supercharge our efforts to bridge the gap between players and developers—to effectively fulfill our mission to turn every player into a creator,” says Infinite Canvas Co-Founder Tal Schar.
“We raised $6 million to basically push the envelope, especially around the creator-consumer ratio—making sure that more consumers are becoming creators,” adds Sebastian Park. “When we saw the tools coming out that empower players, such as GenAI, we realized that it could be one-to-one. Anyone who’s playing these games could also be a creator.”
“We’re thrilled to be on this journey with Tal and Sebastian,” adds Scott Rupp, Bitkraft Found General partner. “Infinite Canvas will reshape how players interact with games, bringing about a new level of personalization and creativity. Their combined experiences in game development, content creation, community building, IP management, and media financing make them uniquely positioned to navigate the rapidly evolving virtual world.”
CreatureCraft is an idle RPG that uses generative AI to create unique cards designed by players. These AI-created cards can be used in battles or sold to earn in-game currency—almost like virtual Pokemon cards.