According to HubSpot’s research:High costs is the leading challenge faced by Singapore business (44%) with one in five (22%) saying it’s the biggest challenge they are facing.Intense competition (39%), rising costs of reaching audiences (35%), and channel saturation (34%) emerged as other top challenges in attracting and retaining customers among Singapore businesses.Less than half (43%) of Singapore businesses strongly agree that their data and systems are effectively interconnected to provide a cohesive and comprehensive view of their customers.The average business in Singapore has to switch between 58+ distinct applications just to manage their customer interactions.Nearly eight in ten (76%) of Singapore businesses also do not have enough data or the right data to make their AI usage effective…
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